Hugo Boss – Started as a small tailor shop, worked its way up to an empire that has seats around the world, sells millions of fragrances each year, has the best-selling brand-name suits and is named after the streets. Who would have expected that after a young man hasn’t even finished his secondary school? Today his label sells products in every area, whether the well-known suits or accessories, whether men’s or women’s fashion, even articles for babies.
Hugo Ferdinand Boss began an apprenticeship as a merchant after he had dropped out of secondary school. After his compulsory military service he worked in a Metinger Buntweberei until he had to take over the manufactory and dowry shop due to the death of his parents.
Interesting facts about the career of Hugo Boss Karriere
- Termination of secondary school
- Commercial training
- Takeover of the manufactory and dowry shop of the deceased parents
It was only after the First World War that Hugo Boss was able to return to Metzingen and open his own tailor shop. For the time being he specialized only in outerwear and workwear, and among other things raincoats, wind jackets and sports equipment. When the Second World War broke out, he also produced soldiers’ uniforms and was a member of the NSDAP at the time. In the further proceedings it turned out that he was one of the followers and was therefore not punished.
Return to Metzingen and beginning of Hugo Boss
- Return to Metzingen
- Foundation of the tailoring company Hugo Boss after 1.WK
- 193oer: he also produced soldiers uniforms
NSDAP member – later stamped as a follower
In 1945 Boss resigned for health reasons and handed over the management of the company to his son-in-law, Eugen Holy. He now also had elegant suits produced, which was to have a decisive influence on the brand from then on. Werner Baldessarini, the chief designer and later chairman of the board of directors, also set new accents afterwards. In the 1970s, the factory outlet in Metzingen was opened, around which a successful outlet city with other brands has developed since then.
Great success Hugo Boss
- Since 1945 leadership of his son-in-law Eugen Holy
- Great success with classic suits in the 50s
- Factory outlet opened in Metzingen in the 70s – start of the outlet city
From then on, the brand gained incredible popularity. Today it produces men’s, women’s and children’s clothing, as well as perfume, watches, accessories and home products.
Perfume – Hugo Boss Bottled, Ma Vie & The Scent
Hugo Boss Bottled is one of the top 10 fragrances worldwide and in Germany it is regularly number 1. 50 million bottles sold due to its aromatic-fruity essence in the top note. The secret of its success is definitely the red apple, which gives this incredible fragrance creation that special kick. On the men’s fragrance market, it has been a classic for years, which is supposed to radiate success and strength. To this day, no fragrance manages to imitate this timeless, strikingly masculine scent.
The perfume first appeared on the market in 1998. The concept was to radiate masculinity and strength, but also to emphasize the soft characteristics of a man and to combine these two opposites perfectly.
Stay true to yourself and you will be successful! That makes me a man of our time!
BOSS Ma Vie Pour Femme first appeared on the market in 2014, and the concept was similar to that of the man, emphasizing certain character traits, so the BOSS woman surrounds herself with an aura of femininity and self-confidence. The creation was also inspired by everyday moments of happiness. Like the feeling or joy of the first rays of sunshine in the morning or the growing of flowers. It should awaken joie de vivre in you through the mixture of sparkling flair and modern character. Fresh cactus blossoms and unfaltering desert plants meet each other.
Men’s fashion – Hugo Boss suit, jackets & T-shirts
Hugo Boss is probably directly associated with menswear. The brand became famous in the 50s with its classic men’s suits. Today’s innovative suits come in various forms. One can distinguish between Slim Fit, Regular Fit and Relaxed Fit. The price range depends on cut, pattern, colour and material. While a vegan linen suit costs 650 Euros, the standard black wool wedding suit costs from 450 Euros upwards.
Most suits are tailored to specific intentions, so the business suits guarantee style and comfort at the same time through their details. In addition to the filgraneity, the suits also allow optimal breathing and easy donning.
Jackets, leather jackets or coats – Hugo Boss has it all! The jacket collection from BOSS is versatile. At the moment the leather jacket is the most popular on the site. It is a masculine reinterpretation of a classic. The waxed leather biker jackets with vertical zipper pockets are a true classic.
Extravagant baby fashion – pacifier
- Rounded edges
- Ergonomically shaped suction cup made of silicone
- BPA free
A Boss watch on the wrist directly makes the outfit look more noble and elegant. How do you get an overview with so many models? Boss has watches made of leather as well as stainless steel, analogue or digital dials, various classic colours, but meanwhile also rose-gold. The men’s and women’s watches start at 130 Euros and end in the quadruple range, accordingly they offer more or less.
The Chronograph Navigator is a contemporary reinterpretation, it has three totalizers, a date function and a waterproof design. Thus the watch proves to be a real guide for your time planning. Never again use it as an excuse for completely forgetting the time. Available from 250 Euros, the watches are available in metallic blue or black cases and stainless steel mesh bracelets.
Hugo Boss message – We’re all in this together
A message of solidarity, strength and gratitude from BOSS employees – In this video, employees thank everyone who has helped during this difficult time and do their part by producing their own masks. “In these times it is more important than ever to care for each other. We are all in this together.”
Q&A: Hugo Boss
Hugo Boss is one of the brands that have survived almost a complete century. During this time the company, which was founded in Germany, has had to experience a lot.
Information about the foundation, the production, especially during the Second World War you can find here!
Where was Hugo Boss founded?
Hugo Boss was founded in Metzingen, Germany.
When was Hugo Boss founded?
The brand was first established in 1924.
How old is the company Hugo Boss?
Meanwhile the company is 96 years old and soon celebrates 100 years.
The fashion outfitter Hugo Boss had designed uniforms for the National Socialists, even being Adolf Hitler’s tailor, it was rumored.
Where does Boss produce clothes?
Among other things, Hugo Boss also produces its own products in Turkey. The largest own factory is in Izmir.
What is BOSS Green?
BOSS Athleisure playfully brings together fashion, sport and lifestyle. From the designer brand HUGO BOSS, born in 1924, the line is based on the claim to create sporty casual wear for fashion-conscious men and women.
Who owns Boss?
In 2007, Valentino was acquired by financial investor Permira for €3.5 billion, which since then has exerted significant influence on the Hugo Boss company.