CM MODELS
We scout, develop and place models for fashion, advertising and media — with a team that's 100% dedicated to every booking.
Latest Advertising Campaigns
Latest Editorials
Latest Videos
Latest Digitals
The latest image updates from our models.
Latest Shows
Models that move brands.
CM Models – your model agency and model management! We search and scout (discover) models for our clients from fashion, media and marketing. We work closely with our clients, from individual brands, through photographers, advertising agencies and PR agencies, and know the requirements and wishes. Based on these criteria, we look for the best new models, curved models, men's models and creators for our clients and brands! Our team works with 100% dedication for every booking.
For clients we enable worry-free processes through good collaboration, from casting through sedcard selection to final travel management and execution. For models, as management we offer the right paths and steps you need to take to work successfully as a model. Our team brings over 20 years of experience to every booking.
Next Generation
The freshest talents just joining the portfolio.
How we support clients
As a model agency, we advise you — for example on the pre-selection of models — and place models for your fashion show, e-commerce photoshoot, social media content, POS campaigns and commercials – all you need! Once we receive your booking request, we select your personal choice of models matching your ideas. Travel management then follows in the background, depending on the job — so you can fully focus on your project.
E-Commerce
Lookbook, POS campaign, photos for your own online shop or retail — strong models for your next photo studio production.
Social Media
Social media content, commercials, TV — with us you book models worry-free who have the right presence for moving image.
Fashion Show
Fitting, showroom, fashion show — our models gain runway experience from a young age, trained in posture and choreography.
Advertising Campaigns
From pre-selection through sedcard selection to booking — the right model choice for your next campaign.
How do you book a model?
Ideally you already have 1) a clear idea of the model (look, age, etc.) and 2) all the key booking details (date, location, usage, etc.). This way we can send you a sedcard selection for your project as fast as possible.
Model description
Different jobs come with very different factors: height for the runway, skin for beauty jobs, the right age for the campaign's target group, hair colour and much more. Always give us a few key points so we know what you have in mind.
Info on the casting / job
Ideally this includes: production date, location, start and end time, the job itself (fitting, fashion show, photoshoot, commercial) and the subsequent usage of the production (media, time, territory). The more complete the brief, the better.
Fashion Show, Social Media, E-Commerce, Campaigns
A few examples of CM on YouTube.
Personal Model Selection & Consulting
Our work starts long before the booking. Throughout the year, we review thousands of model applications. On top of that comes proactive scouting to discover talents who never expected they had the right requirements. Then come the first meetings, the casting at the agency, the first photoshoots for the book — all in preparation for your bookings. Depending on the client, with very different focuses: the look, the height, the clothing size, available dates, location in Europe, America or Asia.
"Our team brings over 20 years of experience to every booking. Our clients value this, and it shows in our references."
Latest from CM Models
Private Jet Charter for Shoots, Fashion Week and Business: PrivateJets.one Joins CM Models as New Partner
Runway Debut: Ariane and Luisa for Vogue x Breuninger
Anton Kundrus for BURGA MEN - Edgy Model Meets Tech Accessories
Amie Bangura for TEVEO's New Contrastline
What does a model management do?
We build our models (New Faces) step by step. Often starting at 15, 16 years old, during school, and later also abroad — at 18, 19 it moves on to the big Fashion Weeks. In cooperation with international partners and model agencies in Milan, Paris, London, Tokyo, New York and many other metropolises.
We start with tips, talk with your parents, give small coachings and trainings, all for you. We organise the first photoshoots with good photographers and send you first castings and jobs — step by step, so your model career is well planned and you get the greatest possible success.
Requirements: the perfect measurements, the ideal weight, flawless looks — none of that exists. Every brand has its own target group. Parisian fashion brands tend to favour slim models, while in Germany more and more curvy models are being booked — and generally speaking: diversity. Whatever your look, your first model application is quick and free.
Application & Photos
Polaroids (photos) and the first go-see (casting) at our model agency are the two central steps. Polaroids are simple, natural photos of you in daylight — no make-up, no styling. Ideally a portrait and a full-body photo, plus a few contact details and measurements.
Model application @ CM →First Castings & Jobs
Now it's about your model book (photos) and your personal development, with first shoots with good photographers and your first small job. Still in school? School always comes first — things really get going after school.
International
With our model management you can work not only here in Germany, but through our partner agencies on-site all across Europe (Paris, Milan, London), and internationally in cities like New York, Shanghai or Tokyo.
Ready for the next step?
Whether it's a model application or a booking request — we look forward to hearing from you.
