Louis Vuitton Men Fall-Winter 2024: Paris, Cowboys & Pharrell Williams

Louis Vuitton Show – Louis Vuitton, the legendary fashion house known for its innovation, style and unwavering commitment to quality, once again wowed the fashion world with its Fall-Winter 2024 men’s collection. Presented by multi-talented artist Pharrell Williams, this collection showcased a remarkable fusion of culture, creativity and elegance. In this blog post, we dive into the highlights of this stunning event where fashion met music and the spirit of Louis Vuitton blossomed + 7 facts about LV you might not know!

Pharrell Williams: The Cowboy Show

The grand unveiling took place during Fashion Week Paris at the picturesque Jardin d’Acclimatation in Paris, a place of enchanting beauty and historical significance. This choice of venue perfectly complemented the brand’s rich heritage and timeless charm. On the evening of January 16 at 8pm CET, fashion enthusiasts from around the world gathered in anticipation to witness the magic. Pharrell Williams recently became LV’s creative director and his US influence is clear to see.

1. Secret signature: LV bags have a signature in which the letters “L” and “V” must never touch each other
2. Suitcase roots: LV started as a suitcase manufacturer and developed the stackable flat suitcase
3. No discounts: LV never sells on sale or gives discounts to maintain exclusivity
4. Customized products: Customized and personalized options are available
5. Anti-counterfeiting technology: LV uses UV threads and other technologies to combat counterfeiting
6. Pioneers in Japan: Louis Vuitton opened its first store in Japan in 1978
7. Expensive manual work: Each LV bag requires 15-20 hours of manual work by experienced craftsmen

Now for the show and the new men’s collection!

Show in Paris: All outfits from the collection

The whole show from Paris!

The Louis Vuitton Men’s Fall-Winter 2024 collection, presented by Pharrell Williams, was a tribute to the brand’s enduring heritage. It showcased a harmonious fusion of fashion, music and culture and underlined Louis Vuitton’s position as a pioneer in the world of luxury fashion. As we look to the future, one thing remains certain: Louis Vuitton will continue to redefine fashion and inspire us with its creativity, innovation and uncompromising quality.

Jardin d’Acclimatation in Paris

In the middle of Paris, a green oasis!

In the city, if you’re ever in Paris again!

Soundtrack: The songs of the show

Music has always played a significant role during Fashion Weeks and Louis Vuitton shows, and this event was no exception. The men’s Fall-Winter 2024 collection was brought to life by a carefully selected soundtrack that included collaborations with some of the industry’s brightest talents.

Top playlist, 4x Pharrell Williams, that’s how branding works!

1. Native Voices of Resistance x Pharrell Williams
2. Mumford & Sons x Pharrell Williams
3. Pharrell Williams x Jelly Roll
4. Pharrell Williams x Miley Cyrus

Native Voices of Resistance x Pharrell Williams – “The Spirit of Saturday Night Live”

This opening track set the tone for an energetic and unforgettable evening that reflected the spirit of creativity and expression that Louis Vuitton embodies.

Mumford & Sons x Pharrell Williams – “Good People”

The combination of Mumford & Sons’ folky sound and Pharrell’s unique style brought an unexpected twist to the collection and showed the brand’s willingness to explore new horizons.

Pharrell Williams x Jelly Roll – “Shotgun Wedding”

This collaboration brought edge and attitude to the catwalk and reminded us that Louis Vuitton is not afraid to push boundaries and challenge convention.

Pharrell Williams x Miley Cyrus – “Doctor”

Closing the show with a bang, the collaboration with Miley Cyrus added a touch of pop-rock glamor to the event that left the audience in awe.

Louis Vuitton: The brand

For over a century and a half, Louis Vuitton has been a pioneer in the world of fashion and luxury as a French fashion brand. Founded in 1854, the Maison has continually reinvented itself while remaining true to the vision of its founder, Louis Vuitton. The brand’s commitment to innovation, quality and style has not only changed the way we travel, but has also had a significant impact on the fashion world as a whole.

• Louis Vuitton