Discover: CM x CREATOR
Influencers in Frankfurt: Agency
We are happy to support you as an influencer agency in finding the optimal content creators for your influencer campaign in Frankfurt. In today’s time, influencers on platforms such as TikTok, Instagram, YouTube or Facebook are indispensable. With our help, you will find the right influencer to successfully shape your influencer marketing campaign.
As a reliable partner, we advise, select, and mediate for you within Frankfurt or even regionally. Our goal is not only to create a successful influencer campaign for you, but also to build long-term relationships with you in order to develop and optimize effective marketing strategies in the future. Benefit from our network in Frankfurt!
Test driving an electric car, new sneakers in the fashion trade, traveling to the Maldives, driving a sports car in the desert of Dubai or influencer events for brands, we have experienced it all!
We focus on performance, which is beneficial for you! Although brand awareness (attention) is a good starting point, it alone is not decisive for the success of your brand. Ultimately, your sales figures depend on the success of your influencer campaign in 98%. We take care of the implementation, reporting, and performance of your campaign! Our extensive know-how and experience are based on the successful execution of more than 100 customer campaigns, which we have designed and implemented with our own influencer managers and many well-known figures on Instagram, TikTok & Co.
Find influencers for your campaign
We look forward to your inquiry!
- TikTok, Instagram, YouTube or Facebook
- Content creators from Frankfurt and beyond
- 100+ customers and campaigns since 2017
- Preliminary selection, selection, and briefings for influencers
- Performance orientation in all campaigns
- Our contact persons: Contact us
Stephan M. Czaja
Owner | CM Models
Creator, Marketing, Reporting
Beauty, Perfume, Fashion, Food or Interior, Influencer Marketing strongly influences purchasing decisions. “50.7 percent of influencers’ followers have bought one or more promoted products” (agof, Cologne Fair), of course also in Frankfurt. Therefore, rely on2026many see Influencer Marketing as a strategy and also trust us and our work behind the scenes.
“Why over 100 customers trust us”
It all started with our first campaigns and jobs. Today, we already have over 100 customers and campaigns, many of them also in Frankfurt, which we have partly developed together with our customers.
Tip! With our specialized Social Media and Performance Marketing Agency, we also manage more comprehensive Performance campaigns for our customers, with higher ad spends. Why? This way, we reach 1) the influencer’s community and with the campaign data 2) additional similar people! The so-called Look-a-like Audience. Welcome to Influencer Marketing.2026Here are the top 3 reasons why over 100 customers already trust us:
- Support from implementation to evaluation
- Experience from campaigns and events
- Talent / Trend / Content Scouting
Take a tour! Our:
Influencer Marketing Frankfurt
Influencer Marketing – Influencers have an immense number of followers on their channels. In comparison, brand channels can only reach a fraction of the people that influencers can address. After all, who wants to see pure advertising? Especially in the vibrant metropolis of Frankfurt, it is important to appear authentic and credible in order to capture the attention of the demanding target audience.
Influencers can build a loyal following that trusts them and sees them as a reliable source of information and recommendations. Often, influencers have a specific niche or target group that follows them. When companies collaborate with influencers, they can increase their reach and specifically target their audience.
With the right strategy, the reach can also be converted into the desired goal. This can be information, ticket sellers, online stores.
- CM Creator in Management
- Collaboration with external creators
- For the best results!
Advantages of Influencer Marketing
Advantages and disadvantages, one of the most important questions when it comes to influencer marketing. Let the numbers speak! Here in a recent study by the Arbeitsgemeinschaft Online Forschung (agof) and Kölnmesse.
“50.7 percent of followers of influencers have bought one or more promoted products”
You can see, influencer marketing has established itself in the online marketing mix and is considered quite “naturally” in many successful campaigns when it comes to targeting specific audiences and potential interested customers.
We look forward to your project in Frankfurt!
Take a tour! Our:
Influencer Management
Influencer Management – Als Model Manager haben wir uns auf das Influencer Management spezialisiert und sind in Frankfurt am Main so nah an der Branche wie kein zweiter. Wir übernehmen für dich die Vorausplanungen, Briefings, Verträge, Kampagnen, Nutzungsrechte und das Reisemanagement. Mit dem zusätzlichen Know-how unserer Social Division managen wir auch selektiv Content Creator. Der große Vorteil für dich ist unser bestehendes Netzwerk aus nationalen und internationalen Marken, Werbe-, Kommunikations- und PR-Agenturen, von denen viele in der Metropole Frankfurt ansässig sind.
Als Influencer hast du die Freiheit, dein eigenes Ding zu machen, während wir als dein Management im Hintergrund für dich arbeiten. Natürlich stehen wir dir immer mit Rat und Tat zur Seite, wenn du jemanden zum Sprechen oder Nachdenken brauchst. Unsere primäre Arbeit für dich besteht darin, Kontaktanfragen selektieren, Erstgespräche führen, Vorverhandlungen und Briefings durchzuführen sowie finale Verhandlungen und Verträge abzuschließen. Wir kümmern uns auch um die korrekten Nutzungsrechte (Zeit, Raum, Medium) sowie um die Kennzahlen für unsere Kunden und den gesamten Zahlungsfluss, um sicherzustellen, dass jede Rechnung pünktlich und korrekt bei dir eingeht.
Deine Vorteile als Creator bei CM:
- Wir sind dein Front Office: Wir schlagen dich aktiv bei unseren Frankfurter Kunden vor
- We are your back office: first meetings, negotiations up to travel booking
- You stay flexible, free and independent with us: Be yourself!
Read more about us here:
Implementation: From Plan to Campaign
Successful implementation – An influencer campaign usually comes about in several steps. First, the relevant influencers are researched and selected, those who match the brand and target audience. Subsequently, negotiations with the influencers are conducted to clarify the terms of the collaboration.
Local or regional: Strategy
Important in the objective: Promote your business in Frankfurt with a local or regional catchment area, for example for your e-commerce. Tip! With additional ads (advertising), we can also precisely reach your target audience within a radius of X kilometers. Example: Only the city area of Frankfurt:
Once the concept is in place, it’s time to create the postings. These should meet both the brand’s needs and the influencers’ wishes. Together with the creatives, the content is coordinated and approved.
As soon as the posts are published, the reporting begins. Here, the performance indicators are continuously monitored to measure the success of the campaign and make adjustments if necessary. The collaboration with the influencers is also evaluated to gain valuable insights for future campaigns.
Checklist Kampagne
So läuft eine Kampagne typischerweise ab:
- Frequent first meetings: How to
- Influencer selection
- Negotiation, contracts
- Creatives for posts and briefings
- Trip planning
- Key figures and reporting
Reportings: Success of a Campaign
Kennzahlen und Reporting – Ein gutes Influencer Marketing Reporting für Kunden sollte eine Vielzahl von Kennzahlen enthalten, die den Erfolg der Kampagne messen und die erzielte Wirkung auf die Zielgruppe aufzeigen. Dazu gehören:
Reichweite: Wie viele Personen haben die Posts gesehen? Engagement-Rate: Wie viele Nutzer haben mit den Posts interagiert (Likes, Kommentare, Shares)? Conversions: Wie viele Nutzer haben aufgrund der Kampagne eine Aktion durchgeführt (z.B. Kaufabschluss, Anmeldung, Download)? Für die meisten das Wichtigste in der Erfolgsmessung einer Influencer Kampagne:
ROI: Wie viel Umsatz wurde durch die Kampagne generiert im Verhältnis zu den Kosten
Außerdem:
Sentiment-Analyse: Wie ist das Feedback der Zielgruppe auf die Kampagne ausgefallen (positiv, neutral oder negativ)?
Moreover, Brand Awareness: How has the brand’s recognition improved through the campaign? Influencer Performance: How did the individual influencers perform within the campaign?
Our References
Clients & Campaigns – Test drives in electric cars, new sneakers in the fashion industry, trips to the Maldives, driving a sports car through the desert in Dubai or influencer events for brands, we’ve experienced it all!
Coming soon here! Until then, find selected references on our Social Media Agency:
