POS – Point Of Sale (Instore)
POS means point of sale, loosely translated, the place of sale. POS campaigns are often run by large fashion houses, which then equip their stores with new photo material in time for the new season.
Rights of use of POS
As soon as you see something from POS, you know that the production is destined to hang in a brand’s stores later. This can be in the form of posters, billboards or digital ads in a store or shopping center. Of course, additional rights of use (buyouts) are then incurred for the additional use of your photos. This allows you to earn more directly from a job.
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The Model Book: Your roadmap
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On Amazon > The Model Book
- Mental strength as a model
- Find the perfect modeling agency
- Agency application
- Set up model folder
- Test shoots with photographers
- Castings and e-castings
- Photo shoots
- Showroom, fashion show and trade fair
- Commercials
- Beauty tips for models
- Healthy living
- Fashion history
- Haute couture and pret-a-porter
- Modeling abroad
…
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